What Does 67 Have To Do With Halloween

So, you're wandering around the supermarket, tossing candy into your cart, when suddenly you notice it. The number 67, staring at you from the packaging of some random Halloween treat. You blink, rub your eyes, and it's still there. What on Earth does 67 have to do with Halloween?

Let's Start at the Beginning

Imagine, if you will, a world without Halloween. No trick-or-treating, no pumpkin carving, no spooky movies. Just another day, right? Well, that's exactly what the good folks at the National Confectioners Association (NCA) were facing back in the 1950s. Sales were down, and they needed a way to boost their candy sales. Enter: Halloween.

But how to make it big? They needed a hook, something to grab people's attention. And that's where our friend 67 comes in.

Enter the Magic Number

Now, you might be thinking, "67? That's just a number. What's so special about it?" Well, buckle up, because we're about to dive into the world of marketing magic.

The NCA did some research (read: asked a few kids what they thought was a fair amount of candy) and found that, on average, kids wanted to collect around 67 pieces of candy on Halloween night. And thus, the magic number was born.

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But why stop at 67? The NCA decided to aim high and set their sights on a whopping 3,500 pieces of candy per child. That's right, folks. They wanted every kid to leave their house with enough candy to last until next Halloween. Talk about a sugar rush!

Surprising Facts: 67 and Beyond

Now, you might be wondering, "How did this 67 number thing pan out?" Well, let me tell you, it was a treat (pun intended) for the candy industry.

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According to the NCA, the average American kid now collects around 3.4 pounds of candy on Halloween night. That's right, folks. We've more than doubled the original goal. And get this - Americans spend around $2.6 billion on Halloween candy each year. That's more than the GDP of some small countries!

But here's where it gets really interesting. You know how we've all been told not to eat too much candy? Well, it turns out, the average American adult eats around 7 pounds of candy each year. That's right, folks. We're not just giving out candy, we're eating it too. Guess who's the real trick-or-treater here?

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67 and the Great Candy Caper

Now, you might be thinking, "This is all well and good, but what about the kids? Are they really collecting 67 pieces of candy each?" Well, according to a study by the National Retail Federation, the average trick-or-treater collects around 94 pieces of candy. That's right, folks. We've not only doubled the original goal, we've tripled it!

But here's where the story takes a spooky turn. It turns out, some kids are collecting even more than that. In 2019, a boy in California collected a record-breaking 38,000 pieces of candy. That's right, folks. He collected more candy than some small towns have people. Talk about a sweet haul!

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So, What Have We Learned?

Well, folks, we've learned that Halloween is big business. We've learned that kids love candy (who would've thought?). And we've learned that the number 67 is the magic number that started it all.

But most importantly, we've learned that, next time you're out trick-or-treating, you should probably aim for that 3,500 piece goal. After all, you never know when you might need to out-candy a record-breaker.

So, there you have it. The story of 67 and its Halloween hijinks. Now, if you'll excuse me, I've got some candy to eat. All in the name of research, of course.