Who Is The Owner Of True Religion

Alright, gather 'round, folks. I've got a tale to spin about the man behind the jeans that's as wild as the stitching on a pair of True Religion. Now, you might be thinking, "Who cares who's behind the brand? I just want to know if their jeans are still 'in'." Well, hold onto your belt loops, 'cause I'm about to drop some knowledge on you.

Once Upon a Time in the Fashion World

Picture this: It's the late 90s, and our story begins in a small town in California, not unlike the one where those iconic jeans were first stitched together. A man named Jeffrey Lubell, with a mind as sharp as a needle and a dream as big as a denim factory, decided he was gonna shake up the fashion world.

Now, Jeffrey wasn't your average Joe. He was a lawyer by day and a fashion designer by night. I mean, who needs sleep when you've got a dream to chase, right? He started out small, designing jeans in his garage, and naming his brand 'True Religion' after a song by the Rolling Stones. I mean, if that's not a sign from the fashion gods, I don't know what is.

From Garage to Runway

Jeffrey's jeans were different. They had these crazy stitching patterns, like they were designed by a drunken sailor on a three-day bender. But people loved 'em. They were like a pair of jeans that had been to fashion rehab and come out the other side with a new lease on life.

Word spread like wildfire, and soon enough, True Religion was the hottest thing since sliced bread. Celebrities were rockin' 'em, and the brand was worth more than a small country. But here's where our story takes a twist.

True Religion Inks Lease at Busy Queens Center Mall – Commercial Observer

Enter the Private Equity Players

In 2002, a private equity firm called TowerBrook Capital Partners came knocking. They saw the potential in Jeffrey's jeans and decided they wanted a piece of the action. Now, Jeffrey was a smart cookie, but even he couldn't resist the offer. So, he sold his baby, True Religion, to TowerBrook.

But here's the kicker: Jeffrey didn't just walk away with a fat check. No, he stuck around as the brand's creative director. I mean, who better to keep the True Religion train on the tracks than the guy who started it all?

Fast Forward to Today

So, who's the owner of True Religion now? Well, it's a bit of a tangled web, but let me untangle it for you. After TowerBrook, the brand changed hands a few times. It was bought by a company called Tower Three Partners, then by a group called KSS Capital Advisors. But here's where it gets interesting: in 2019, a company called Sequential Brands Group, which also owns brands like Jessica Simpson and Christopher Blue, snapped up True Religion.

The Surprising Story Behind True Religion Jeans' Founder | ShunVogue

Now, you might be thinking, "Wow, that's a lot of changes. Is True Religion still the same brand it was when Jeffrey Lubell started it?" Well, that's the beauty of fashion. It's always evolving, always changing. But at its core, True Religion is still the brand that started in a garage, with a dream and a pair of jeans that were anything but ordinary.

And Jeffrey? What's He Up To?

You might be wondering what happened to our man Jeffrey. Well, after leaving True Religion, he didn't just sit back and rest on his denim laurels. No, he started a new brand called Grlfrnd, which is all about making jeans for women that are as comfortable as they are stylish. I mean, the man's a true fashion pioneer, always pushing the boundaries of what a pair of jeans can be.

So there you have it, folks. The story of True Religion, from garage to runway, and all the twists and turns in between. Now, who's ready to go shopping?